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Facebook launches Avatars, its Bitmoji competitor, in the US – TechCrunch

Facebook’s Avatars feature, which lets you customize a virtual lookalike of yourself for use as stickers in comments and Messenger chats, is today launching in the U.S. Essentially Facebook’s version of Snap’s Bitmoji, Avatars were first introduced last year and have been since made available in Australia, New Zealand, Europe and Canada.

Based on early feedback, Facebook is also today expanding its range of Avatar customizations to include a variety of new hairstyles, complexions and outfits.

Avatars may seem a little silly, but they…

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